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春到河畔 River Hongbao 2023

Evolv Communications

For the second year in a row, we were selected as the official Marketing Agency for one of Singapore's largest annual Chinese New Year Festivals - 春到河畔 River Hongbao 2023.

 

Held for the third year in a row at Gardens By The Bay, we were tasked to produce a myriad of virtual activities and contents for those who are unable to come down to the physical event themselves to be able to enjoy the festive season from wherever they are.

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As producer for River Hongbao 2023, I worked closely with the marketing team to plan and produce content for the social media accounts of River Hongbao 2023 such as Facebook Videos as well as TikTok content.

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Facebook Video Content

TikToks

Planned and produced TikToks for the Official River Hongbao account

Prosperity Trail Midway Clue
00:23
Prosperity Trail Teaser
00:13
Rabbit visits GBB
00:28
Rabbit Napkin Origami
00:49
Pork Floss Cracker
00:43
Jade Rabbit Mocktail
00:46
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